Every meaningful project starts with a Why.
For us, MAURIPRO was never just about selling sailing gear. From the very beginning—23 years ago—it was about movement, curiosity, and a deep respect for nature. It was about the people who feel most alive when they are exposed to the elements, reading the wind, watching the horizon, and trusting their instincts to move forward.
MAURIPRO was born in the ocean—
in the wind that fills the sails,
in the rhythm of the waves,
and in that quiet but powerful mindset every sailor develops: observe, adapt, and keep going.
But over the years, something became clear:
Our Community Was Never Just About Sailing
As MAURIPRO grew, so did the community around it. And when we looked closely at the people we were serving, we realized something important: sailors don’t stop being explorers when they step off the boat.
- They hike.
- They camp.
- They travel remote roads.
- They paddle rivers and lakes.
- They wake up before sunrise just to feel the world in motion.
The environments change, but the mindset doesn’t.
The same person who trims sails to find balance on the water is often the one pitching a tent in the mountains, driving into the backcountry, walking a trail in silence, or chasing sunrise from a ridge line.
Different landscapes. Same instinct.
A Natural Evolution, Not a Business Pivot
After more than two decades fully dedicated to sailing, MAURIPRO Outdoors is not a sudden expansion or a trend-driven decision. It’s a natural evolution—almost inevitable.
This project is a reflection of how we live, not just what we sell.
It comes from years of traveling, exploring, and experiencing nature beyond marinas and coastlines—deserts, mountains, forests, remote roads, and places where the world feels bigger than your plans.
Sailing teaches you something fundamental:
You are never in control—only in dialogue with nature.
That lesson applies everywhere outdoors. Whether you’re sailing into a weather window, hiking in changing conditions, or camping where the elements dictate the rules, the mindset is the same: adapt, respect, and keep moving forward.
Living What We Stand For
At the center of MAURIPRO Outdoors is authenticity.
Juan’s travels and adventures are not marketing concepts; they are lived experiences—long drives through remote regions, time spent off-grid, and encounters with landscapes that humble you and remind you how small—and how alive—you really are.
These journeys shape how we think, how we select products, how we communicate, and how we serve our community.
- We don’t believe in selling gear disconnected from real use.
- We believe in experience first, product second.
- We believe in recommending only what we would trust ourselves.
That philosophy has guided MAURIPRO Sailing for over two decades—and it now guides MAURIPRO Outdoors.
One Spirit. Many Landscapes.
MAURIPRO Outdoors is a platform for those who share a common spirit:
- Respect for nature
- Curiosity over comfort
- Experience over excess
- Exploration over routine
Whether there is water under your hull or earth under your boots, the drive comes from the same place: a need to go further, to discover, and to connect with places that make you feel small and alive at the same time.
This is not about leaving sailing behind. It’s about recognizing that sailing was never the limit—it was the starting point.
The Journey Continues
MAURIPRO Outdoors brings together ocean, land, wind, and trail under one shared identity. One community. One mindset. One way of seeing the world.
From coastlines to mountains.
From wind-driven journeys to silent paths.
One spirit. Many landscapes. One community of explorers.
MAURIPRO Outdoors
From the Oceans to the Mountains.
#DareToExplore
Welcome to the next chapter.

